Perhaps one of the most insightful questions that can be made. This simple question tells what a person’s ambitions are, how much self-confidence they possess, what they believe is important in life, and what they think they can achieve. Its open-ended nature evokes a litany of possible responses. From someone who believes they will be a great mother, to someone else who believes they are the next Steve Jobs.

The interesting thing to look at is how the response is worded. When a person crosses over from what they “will” do to what they “want” to do, that is a good indication at the line in which a person really believes they will achieve in their life. As one of my esteemed colleagues pointed out, the delta between the “will” and the “want” is your potential.

So, if I were asked if I’d be great, I’d respond: I believe I will be a great innovator and pioneer of technology. I will start a number of successful businesses, and at least one will be a fortune 500 company. I want to be considered a peer of Steve Jobs, Larry Page, and possibly even Bill Gates.